branding Archives - Ashworth Creative

Tag: branding

Ulster Savings Bank’s New Ad Campaign is Sweet!

April 28, 2014

Wouldn’t it be lovely to have a huge influx of cash: so much that you needed help giving it all …

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TEG Federal Credit Union’s Advertising Campaigns are Out of This World!

April 18, 2014

With the economy not quite on the upswing from the recession, many residents of the Hudson Valley still find it …

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Branding Pride?

June 27, 2012

As June draws to a close this week, so too does Pride month. Since the June ’69 Stonewall Riots in …

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Doritos: Brand Bowl Champions

February 13, 2012

For the second year in a row, Doritos came out on top in the 2012 Brand Bowl, producing the most …

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How Well Does Your Logo Represent Your Brand?

February 3, 2012

As designer Adam Ladd’s five-year-old daughter proves, some logos are iconic, others are interchangeable, and some are just confusing.

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Marketing: Saints & Sinners

October 27, 2011

Are you guilty of any of the “7 deadly sins of marketing,” as illustrated by Tom Fishburne?

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Cheer’s New Look

October 4, 2011

Cheer laundry detergent recently underwent its third redesign in the past 4 years in order to expand its market reach. …

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British Airways’ Customer-Focused Rebrand

September 21, 2011

British Airways is launching a significant new campaign with BBH London – it’s the airline’s biggest campaign in 11 years. …

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The King Retires

September 13, 2011

Mascots are used to personify the brands that employ them. Time Magazine recently released its list of the Top 10 …

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Budweiser Dons a Bowtie

September 8, 2011

Budweiser, one of the best-selling beers in the United States, has introduced a new can design (the 12th since the …

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